The design philosophy at Malene Birger centers around longevity and minimal environmental impact, taking into consideration the entire life cycle of each product — from the choice of fibers and materials to its journey through production, customer use, and eventual disposal. The brand is committed to crafting enduring investment pieces with a conscious approach, aligning with circular design principles and adopting a holistic perspective in its business practices. The focus is on creating a thoughtfully curated wardrobe for the contemporary bohemian.
The metric used by Malene Birger to gauge a garment's responsibility is "Made with Care." This designation signifies that a piece has met the brand's internal standards, requiring it to be composed of a minimum of 50% preferred or certified materials. This commitment reflects the brand's dedication to responsible and sustainable fashion practices.
